Reifenhäuser establishes new business unit – Reifenhäuser business unit - Arhive
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Reifenhäuser establishes new business unit
Reifenhäuser, a leading Germany based machine supplier to the nonwovens industry, has founded its new business unit Reifenhäuser Digital, thereby paving the way to the focused digitalisation of its extrusion lines and services.
The new unit will act as an internal incubator for all other business units within the Reifenhäuser Group. It will be managed by Dr Benedikt Brenken, Head of Business Development and Thomas Fett, Head of Technical Development.
“Digitalisation offers us the greatest potential for innovation that we have seen in plastics extrusion for a long time. So, founding our own business unit with its own resources and the possibility of establishing new ways of working was a logical next step for us,” commented Bernd Reifenhäuser, CEO of the Reifenhäuser Group.
“Digital transformation isn’t something that can be accomplished in passing. Within Reifenhäuser Digital, we are currently focusing hard on generating real customer benefits from new opportunities such as smart data, machine learning and anomaly detection, and on bringing digital products to the market in a swift and targeted manner. Our goal is to develop intelligent production both for and with our customers.”
Reifenhäuser Digital is working closely with internal and external customers and suppliers, as well as outside experts, to design and develop digital solutions.
Founded in 1911, the Reifenhäuser Group is now the leading provider of innovative technologies and components for plastics extrusion. “Our six highly specialised business units provide advanced solutions to customers around the world. With the Group’s technologies and a highly skilled workforce of over 1,500 employees, the Reifenhäuser Group enables customers to produce blown films, cast films, sheets and nonwovens of the highest quality,” the company reports.